After investing countless hours in the creation of your book, the daunting challenge arises: How can you distill its essence into a compelling 30-second pitch that beckons readers into its world? Yet this 30-second pitch, this blurb, is one of the first things a reader looks at to decide on whether or not they’ll buy the book. So much pressure for such a small thing. No wonder they’re so hard to write! Given how important it is to get this right, I researched how to write a good blurb for a book and gathered what I found here. I have also included the sources at the bottom if you’d like more details.
What are blurbs?
First thing’s first, what exactly is a blurb? This is the sales pitch for your book. Similar to a movie trailer, it should include the coolest scenes in your story without giving away the ending. It gives the reader a look into what to expect from the book, both in content and in writing style. These are the descriptions generally found on the back of the book or on the inside flaps of the book jacket. They may include reviews from other authors or companies as well.